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Coming To America
Over the years Topshop.com has become one of the Web's most popular online retailers, but , up until recently, the site has catered exclusively for UK-based shopaholics. With 300 new products added each week and over 800,000 unique visitors, the site is always bang on-trend and ahead of the fashion pack. The dollar-Website hopes to attract the same fashion-hungry crowd, packed with stylish garments for the taking and featuring seasonal lookbooks that forecast the latest trends. To help the launch, the opening of the US site has coincided with the global launch of the Kate Moss for Topshop 2008 Autumn/Winter collection. And what better publicity than the wild-child of the catwalk?! Her seventh collaboration with the store, the supermodel's latest collection features signature Kate dresses, directional jackets and detailed knits. The perfect way for avid US fans of the British label to stock up on Kate's new collection (and other staples) before the October opening of the New York store, Topshop's US site doesn't come a moment too soon.
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