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Bite Me
With more and more shock-tactics creeping into advertising, excuse the pun, we don't know why we're surprised by the controversial natural of this campaign. Nevertheless, we never thought we'd see ad execs using sex and fear so effectively! We're still not sure we'd like to try the coffee, however, so only time will tell whether the campaign is successful or not. Call us old-fashioned, but we like our coffee beans ground-up into fine powder, not with legs or insect-like bodies!
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